The PPC platforms rolled out a few meaningful updates this week that shape how we measure, plan, and buy media. Google introduced a new API that makes it easier to bring first party data into Ads.

Whoever we are, whatever we’re doing, we have a measurable heart rate. It’s a pretty clear sign of being alive. But what should your heart rate be when exercising? When we exercise, our heart rate ...

Pop quiz. Who has contributed more to the rest of the world’s growth this year: China or the United States? The answer is the U.S., and it isn’t even close. Even as the U.S. rolls out tariffs, its ...

Your heart rate can tell you a lot about your fitness and cardiovascular health. Your heart beats consistently, day in and day out, but you may not generally pay close attention to it. You might take ...

In what appeared to be a bid to soak up some of Google's limelight prior to the launch of its new Gemini 3 flagship AI model — now recorded as the most powerful LLM in the world by multiple ...

To live is to have a heartbeat, which is why it makes sense for us living things to have a good understanding of our ticker. It’s well-known science that our hearts beat faster when we exercise and ...

Korean Air has launched a new Application Programming Interface (API)-based solution that allows seamless integration between its cargo system and customers’ internal systems. This initiative is part ...

Background: Pulse rate variability (PRV), measured through photoplethysmography (PPG), can serve as an approximate measure of cardiac autonomic regulation. Despite its increasing availability through ...

Engineers are in the early stages of harnessing Wi-Fi as a way to monitor heart rates, but don't expect to use your home router anytime soon. When you purchase through links on our site, we may earn ...

The first round of AirPods Pro 3 reviews are out, but the one review that stands out to us is the one by DC Rainmaker, a site by a triathlete and adventurer. What’s great about DC Raimaker’s review is ...