Google's Daniel Waisberg announced today at the Google Search Central event in Tel Aviv that Search Console will be gaining brand query filters. Plus, these filters will be AI-assisted, I am told.

Google added a very useful feature to the Google Search Console Insights report named query groups. It does what it is named, it groups similar queries together as one, so you can see how your site is ...

This is available in Search Console Insights and gives you a quick way to see the main topics your website is about. Google added Query groups to the Search Console Insights report. Query groups ...

New AI features in Google Earth let users ask chatbot-style questions to find changes in the climate. The system could eventually predict disasters and identify the communities likely to be affected.

BRUSSELS, Oct 14 (Reuters) - Alphabet's (GOOGL.O), opens new tab Google has offered to make further changes to its search results in its latest attempt to avoid a European Union antitrust fine, ...

AI Mode uncharacteristically pulls up a list of 10 web links instead of a written explanation. AI Mode uncharacteristically pulls up a list of 10 web links instead of a written explanation. is a ...

Bottom line: US District Judge Amit Mehta ruled earlier this month that Google had illegally maintained a monopoly in online search. Instead of imposing the most extreme penalty, such as breaking up ...

Some individual queries use a small amount of electricity, but AI’s energy demand is still a big deal. Google just announced that a typical query to its Gemini app uses about 0.24 watt-hours of ...

So far this year, electricity use in the US is up nearly 4 percent compared to the same period the year prior. That comes after decades of essentially flat use, a change that has been associated with ...

Google released energy and water consumption estimates for its Gemini AI apps. It is the first major tech company to publish this information. Estimates are lower than public calculations, but ...

What really happens after you hit enter on that AI prompt? WSJ’s Joanna Stern heads inside a data center to trace the journey and then grills up some steaks to show just how much energy it takes to ...