Alexa for Shopping is a new personalized AI shopping assistant in the Amazon search bar that replaces its Rufus assistant.

About You can be found in the Amazon Shopping app, mobile web, and desktop. On mobile, navigate to the Me tab, click on your ...

Artificial intelligence algorithms are coming to some of the most valuable real estate in retail: the Amazon.com Inc. search ...

See the key announcements from the event below and watch re:Invent 2025 keynotes. Amazon is expanding its Nova portfolio with four new models that deliver industry-leading price-performance across ...

This article was co-authored with Emma Myer, a student at Washington and Lee University who studies Cognitive/Behavioral Science and Strategic Communication. In today’s digital age, social media has ...

The Amazon interview process has evolved from a rigid, human-led gauntlet to an AI-augmented ecosystem where 'Connect Talent' now conducts voice interviews around the clock, scoring candidates on ...

Amazon Web Services has launched numerous security innovations in its first two decades. Three in particular will play key roles in how the hyperscaler responds to some of the most challenging cyber ...

Alluvial Fund discusses FitLife Brands' recent challenges with Amazon algorithms and the success of its Irwin Naturals ...

Gold mining presumed to be illegal caused 6,000 hectares (more than 14,800 acres) of deforestation in Amazonian protected areas and Indigenous territories during the last three months of 2025, ...