The museum sits next to the original home of LEGO's founder, Ole Kirk Kristiansen — a reminder of the toy giant's humble ...

For now, the only Smart Play sets available are the Lego Star Wars sets, and you can’t buy a Smart Brick on its own – you’ll ...

LEGO has unveiled a huge change to its iconic building bricks that bring your creations to life. The popular Danish toy brand ...

Developed by the Lego Group’s Creative Play Lab, the Lego Smart Play system will make sounds and activate lights based on ...

The Smart Brick looks very similar to a normal 2x4 Lego brick, but it contains a custom Application Specific Integrated ...

LEGO SMART Play is HERE. And that means that your LEGO sets are evolving into even more awesome versions of themselves. LEGO ...

At CES this week, Lego announced Smart Play, a new interactive way to play with Lego builds. Here's how it works and when you ...

Consumer Electronics Show, the Lego Group gave us a potential answer. The company announced Lego Smart Play, which adds smart ...

Now, Lego is bringing the culmination of this technology and play features to a galaxy far, far away with its new Smart Play system. With its unveiling at CES 2026, I had a chance to see exactly how ...

LEGO has just unveiled a radical shift: fans will be able to interact with their LEGO builds. The technology will be ...

To make this possible, the LEGO SMART Brick is powered by a 4.1mm custom-made mixed-signal ASIC chip that measures smaller ...