Next, Kim took the same KKW Beauty Lip Liner in 1.5 to go over the lines of her lips. She did that to ensure that the gloss didn’t blend with her liner. Kim’s next video showed her putting on her KKW ...

Add Yahoo as a preferred source to see more of our stories on Google. From retail to innovation, RMS Beauty is firing off on all cylinders. Now, the clean makeup brand founded by Rose-Marie Swift is ...

The 2000s are back—and so are shiny lips ...

In 2015, multi-purpose lip and cheek stains soared to popularity, and it’s easy to see why. Unlike blush, the products are typically packed with enough staying powder to survive those sticky spring ...

Two makeup artists share tips on how to use lip liner for a natural, plumped look—and this Vogue writer is officially a ...