Pinterest has agreed to acquire tvScientific, a connected television (CTV) advertising platform that automates and optimizes ...

On December 11, Pinterest, Inc. (NYSE:PINS) announced that it has signed a definitive agreement to acquire tvScientific, a ...

Pinterest, Inc. (PINS) has inked a definitive agreement to acquire tvScientific, a firm specializing in a connected TV (CTV) ...

The updates aim to provide publishers, buyers, and platforms with a common language and more efficient ways to transact ...

TripleLift, the leading Creative SSP, is celebrating a milestone year defined by global expansion, accelerated product ...

PubMatic (Nasdaq: PUBM) and independent agency Butler/Till today announced the launch of a fully autonomous, end-to-end ...

The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Rio Longacre Television ...

On December 4th, Business of Apps ran a webinar in partnership with Verve that featured speakers from Verve, Dataseat, and Kochava. Moderated by Nicole Weiss, the session focused on how Connected TV ...

For years, connected TV (CTV) has been treated as the domain of brand advertisers — a big-screen storytelling channel, strong in reach and emotional impact, but rarely considered a performance engine.

Integral Ad Science (IAS), a media measurement and optimisation platform has unveiled its Australia Industry Pulse Report ...

SocialSync can convert existing content from YouTube, Instagram, Facebook, LinkedIn, X, and Snapchat into full-screen CTV ads ...

CTV Atlantic gets in the holiday spirit and prepares to help families in need across the Maritimes on Saturday, Dec. 6 with the 62nd ANNUAL CHRISTMAS DADDIES TELETHON. The beloved yearly tradition is ...