Agency Podean launches "WOAS" (Waste Of Ad Spend) initiative with satirical awards highlighting billions wasted in retail media due to poor strategy and misaligned metrics. The rapid growth of retail ...

Add Yahoo as a preferred source to see more of our stories on Google. California lawmakers this session want to prioritize strategies to combat retail theft, which shopping chains say is prompting ...

A common problem all retail stores face is shoplifting. Billions of dollars are lost each year to this widespread issue. Though adolescents may be slightly more likely to shoplift than adults, the ...

Retail media networks (RMNs) are rapidly growing, with advertisers investing billions of dollars into these platforms each year to consumers across the funnel. As retail media matures beyond search to ...

Headed into the holiday season, the retail industry is wrangling with a surge in shoplifting and possible solutions to prevent theft. The upsurge may be an inadvertent consequence of another trend: ...

New account fraud is surging, and despite conventional wisdom that this type of fraud is mostly a problem for banks, retailers are in the crosshairs too. Due to AI tools that make it easier for ...

As retail media networks multiply—with hundreds of networks now online and spending projected to reach $62 billion in the U.S. alone in 2025—many brands find themselves caught in a cycle of obligatory ...

While some pandemic problems in retail have waned, with inventories leveling off and consumers returning to buying both in-stores and online, 2024 is not without its challenges. Consumers are feeling ...

California lawmakers this session want to prioritize strategies to combat retail theft, which shopping chains say is prompting increased security and store closures. But is the state truly ...