Discover the up-and-coming marketing power players boosting brands with bold campaigns and visionary leadership.

Artificial intelligence is driving two overlapping shifts that are reshaping marketing. First, conversational AI is displacing websites and traditional search as the way people learn about products, ...

One metric answers the question about marketing efficacy more honestly than most, even though it rarely appears in a report. That metric is client expansion over time.

February 27, 2026 - PRESSADVANTAGE - StoryPop UGC Agency has announced an overview of its user-generated content (UGC) ...

For decades, advertising specialties such as low-cost branded pens, stress balls, caps and tote bags were the workhorses of brand marketing. They were easy to order, cheap to produce and guaranteed to ...

Over the decades, many companies have rolled out vehicles as part of their marketing campaigns. It began as a quirky tactic used mostly by small businesses, but gradually morphed into a full-blown ...

AI disruption is "unnerving investors in every industry, and it's totally disrupting our business," WPP's outgoing boss Mark Read told CNBC. The advertising market is under threat from emerging ...

The most successful real estate agents aren’t always the ones with the most experience, but rather those who learn how to leverage real estate marketing companies and digital tools for their success.

Traditional advertising, as we know it, will be dead by 2030. A harsh prediction, maybe, but the truth is that today’s modern buyer has evolved and so must our industry. Now, more than ever, we are ...

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