A new generation of beauty brands is targeting children as young as preschool age, tapping into growing demand for kid-friendly makeup and skincare, and sparking debate among parents about how young ...

Walmart is offering a 54-piece kids' makeup kit for more than 50% off during its deals event. The Sendida makeup kit includes non-toxic, washable items like eyeshadow, lip gloss and nail polish.

The beauty industry is by far one of the most popular industries in the world. With the popularity of skincare products and various make-up kits, the question arises as to whether makeup is safe for ...

Companies that market products like moisturizers and low-pigment makeup for kids as young as 3 are seeing increased sales.