Your website may look just the way you want, but how can you tell if it’s working the way it should? All your marketing efforts really hinge on the performance of ...

Discover a powerful tool to help you deepen your understanding of how visitors are getting to and using your WordPress-powered website. Google Analytics is a free comprehensive tool that allows you to ...

If there’s one thing that’s desirable for all businesses, it’s profit—or at least the struggle to attain and maximize it. In today's digital era, securing a solid ROI, establishing a brand and gaining ...

Gathering and analyzing data is essential for validating and refining your business model. Important KPIs to monitor might include user acquisition cost, lifetime value of a customer, churn rate, ...

How to use analytics to ensure your software launch is a success Your email has been sent Analytics is one of the most overlooked aspects of a software launch. Follow this guide for your next app ...

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