The most effective enterprise technology platforms streamline operations, drive innovation, and enable scalability while managing costs and risk. They help improve the overall productivity of ...

With increasing talk about artificial intelligence (AI) in all corners of the business, including marketing, data is on everyone’s mind. Yet customer data has always been important for businesses to ...

LAS VEGAS, Oct. 14, 2025 /PRNewswire/ -- Oracle AI World-- Oracle today announced the general availability of Oracle AI Data Platform, a comprehensive platform designed to help customers securely ...

MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Treasure Data today introduced its CDP Trade-Up program to help companies transition from their current customer data platform (CDP) implementation to Treasure ...

Marketers rely on CDPs to collect, unify, organize and analyze customer data, but the onus is still on them to manage fragmented data. The role of marketing has undergone a profound transformation in ...

Customer data platforms (CDPs) first gained popularity among marketing users as the technology tackled the marketing function’s complex customer data management challenges. These challenges included ...

Innovations across communications, data, and AI unlock new levels of personalization, security, compliance, productivity, and ROI for Twilio’s more than 335,000 active customer accounts and more than ...

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If your business is struggling to manage customer profiles and customer master data across different departments, Customer Master Data Management (CMDM) solutions could be the answer. These tools ...

Rokt mParticle announced the launch of its Hybrid Customer Data Platform (CDP) on Snowflake AI Data Cloud on Oct. 16. According to company officials, the new offering provides enterprise companies ...