Six-plus years ago, social media marketing was simple. You posted your content, and if your audience were online at that time or a few hours later, they would see the post. The social media world was ...

Anyone who regularly engages on social media (i.e. almost everybody) knows that algorithms have an inordinate amount of control over their emotional well-being. These heavily shrouded systems of 1’s ...

When I was young, I had a little white dog named Shoon. Though his insides were puff and polyester, I saw a friend whenever I looked into his resin eyes. At night, I would pull him close to my chest — ...

In August 2023, Facebook users copied and pasted a boilerplate message into new posts about how to "bypass the system" to thwart an "algorithm" that purportedly "limits posts on your News Feed" to ...

In October 2022, we received reader mail that asked if copying and pasting text from a Facebook post could help to show more content from friends and also remove ads. The copy-and-paste posts, which ...

Facebook is updating the News Feed ranking algorithm to incorporate data from surveys about who you say are your closest friends and which links you find most worthwhile. Today Facebook announced it’s ...

Tension: We’ve outsourced our moral development to recommendation engines that optimize for engagement rather than wisdom, creating value systems built on what keeps us scrolling. Noise: Tech ...

Posts from this topic will be added to your daily email digest and your homepage feed. is a senior tech and policy editor focused on online platforms and free expression. Adi has covered virtual and ...