Lawyers strive for fairness and justice in every case they handle. However, the behavioral science research shows that human reasoning in legal contexts is inherently flawed and vulnerable to both ...

This video offers a concise overview of numerous cognitive biases that influence human thinking and decision-making. By ...

Learn how the Halo Effect, a common cognitive bias, shapes our perceptions and decisions often without us realizing it. This ...

Founder/Creative Director At The Bureau Of Small Projects - Big Brand Experience Put To Work For Small Businesses, Startups and Nonprofits. My company works almost exclusively with small to midsize ...

Cognitive biases can affect our decision-making and ability to assess risk. This post explores 3 possible cognitive biases in ...

Cognitive biases can have a negative impact on an investor’s ability to make rational decisions, potentially derailing their investment goals. These mental shortcuts and distortions that we make ...

While researching "Cultish," her book on “the language of cults from Scientology to SoulCycle,” writer Amanda Montell kept coming across studies on cognitive biases, or common errors in thinking.

Learn how behaviorists explain market inefficiencies through human psychology. Discover key concepts in behavioral economics and finance that challenge rational models.