Consumer loyalty is not disappearing. More than half of adults still participate in loyalty programs. The question is will ...

The company’s model starts simply: renters receive cashback when they sign a lease, pay rent on time, or renew. But the ...

How brands build better relationships and find their niche. Consumers overwhelmingly have positive experiences with loyalty programs. More than half of adults say they participate in them, and 96 ...

Loyalty programs can also backfire. Points that vanish if you don’t shop according to the brand’s timeline, or airline miles ...

In the ultra-competitive market for consumer packaged goods (CPG), brand loyalty programs play a crucial role in differentiating your brand from the rest. With countless product options and the rising ...

Brands that treat credit as a one-time event are missing opportunities to drive long-term loyalty. Rather than a one-time purchase, credit is a long-term relationship between brand and customer.

For years, loyalty programmes across the region operated on a simple formula: spend more, earn more. Points, vouchers, ...

Recently, loyalty programs have been heavily emphasized as a way to drive guest retention, however, the key to building lasting loyalty goes beyond offering rewards. Today’s restaurants should shift ...

Rapid Garden POS reports that loyalty programs boost sales at garden centers, driving 57% of revenue in participating stores and increasing customer spending.

Fanatics is launching a new loyalty program that will reward sports fans for buying merchandise and apparel, trading cards and placing sports bets. It will further draw a connection between Fanatics' ...

Loyalty Juggernaut, creator of GRAVTY®, the world's leading cloud-native, enterprise growth platform, today announced at the ...