Seven reasons to care about online behavior tracking. Nov. 6, 2010— -- If you've never been targeted by an ad because of your online behavior, then you're probably just not paying much attention.

Password theft is an ongoing problem. Finger print and voice recognition is still years away. What’s a bank to do if it wants to verify the thousands of customers using its mobile app? One way is ...

Next month, Rethink will release a new tracking tool for monitoring and conducting behavior assessments that also provides resources to assist in creating and implementing student behavior plans.

User behavior tracking firm Amplitude Inc. announced today it has raised $50 million in new funding to accelerate machine learning innovation for analytics and expand its investments in enterprise ...

Opinions expressed by Entrepreneur contributors are their own. As general manager of global research for Hitwise, an online market research firm, Bill Tancer monitors the daily online behavior of more ...