According to April data from Jumptap, a mobile advertising platform, nearly 40 percent more ad requests were made from consumers while browsing than while using mobile applications. The S.T.A.T.

On average, one in five domain-name system (DNS) requests from a browser ask to load an ad or tracking domain. That means nearly 20% of internet traffic is junk -- mostly ads, according to AdGuard.

Network ad impressions within the AdMob network increased 16.9 percent in May versus April, according to the company's new mobile metrics report. The San Mateo, CA-based mobile ad network recorded ...

Admob just released a new metrics showing a significant spike on ad impressions for Google Android. AdMob’s report was based on the ad requests received from AdMob network’s mobile sites and ...

A large-scale ad fraud operation called 'Scallywag' is monetizing pirating and URL shortening sites through specially crafted WordPress plugins that generate billions of daily fraudulent requests.

Ad network and optimisation firm Smaato has revealed its global network now serves more than 16 billion ad requests per month double the 8 billion figure the Finnish firm reported in its figures for ...

Cyber Communications Inc (CCI), owned by Dentsu Group, faced a serious challenge. Campaigns it was delivering for 500 ad agencies across 1500 websites in Japan were affected by fraud, brand safety ...

Less than two months after it unveiled its new private exchange network, ad platform Nexage has announced that it's passed 100 billion ad requests and in some style. The news was delivered via the ...